Use Cases
Explore how businesses are leveraging Hardal's server-side and first-party tracking to solve real-world challenges.
42% More Accurate Booking Attribution: How Airlines Maximize Revenue with First-Party PNR Tracking
Learn how leading airlines increased marketing ROI by 40% and reduced acquisition costs through Hardal's first-party PNR tracking solution.
Track ChatGPT Referrals with Cookieless Analytics
Learn how to identify and track traffic from ChatGPT using Hardal's cookieless analytics when ChatGPT automatically adds utm_source=chatgpt to your URLs.
30% Cloud Cost Savings: How E-commerce Giants Use Hardal Self-Hosted
Discover how a major e-commerce company reduced cloud infrastructure costs by 30% using Hardal's self-hosted solution instead of building their own server-side analytics stack.
90% Match Rate Achievement: How E-commerce Companies Maximize Meta Advertising ROI with Enhanced Data Quality
Discover how a leading e-commerce retailer achieved 90% match rates and 47% improved ROAS using Hardal's server-side Meta Conversions API integration with enhanced data quality.
99.9% Delivery Rate Mobile App Crash Reporting with Server-Side Tracking
Learn how mobile app developers improve crash reporting and error tracking using Hardal's server-to-server tracking.
42% Better Cost Per Acquisition: How Banking Institutions Maximize TikTok Campaign Performance with Server-Side Tracking
Learn how financial institutions transformed their TikTok marketing strategy with secure, compliant, and high-performance server-side tracking.
16% Purchase Completion Increase: Cross-Device User Journey Tracking in Travel & Tourism
Learn how travel companies use Hardal to understand customer journeys across mobile, tablet, and desktop devices.
Cookieless UX Tracking
Learn how to implement first-party and server-side UX measurement using Hardal Analytics API